This article shows how to connect acquisition, conversion, and retention...

https://www.web-bookmarks.win/this-article-shows-how-to-connect-ecommerce-marketing-decisions-instead-of

This article shows how to connect acquisition, conversion, and retention instead of treating each channel alone. Track CAC, AOV, and repeat purchase rate together, and weigh tools like $199/month plans against the sales and customer value they support.