search intent optimisation 4
https://theorganicsearchgrowthblog.cavandoragh.org/why-sustainable-organic-search-growth-matters-more-than-ever
Search intent optimisation means figuring out what people really want when they type a query, then shaping your content to match exactly that need. Instead of just stuffing keywords, you consider whether users are looking for facts, buying a product, comparing choices, or starting a research journey. This approach makes your page more relevant, improves engagement, and signals to search engines that your answer truly fits the user's purpose. It's a shift from keyword counting to genuine user un…