how to do a competition analysis 4

https://competitionanalysisnotes.talesignal.com/posts/smart-competition-analysis-the-seo-agency-s-edge-in-a-crowded-market

To do a competition analysis, start by listing your main competitors and categorizing them into direct, indirect, and aspirational. Then, gather intel on their pricing, features, marketing channels, and customer reviews. Use a simple spreadsheet to compare strengths and weaknesses, noting gaps you can exploit. Focus on what makes them successful and where they fall short—this helps refine your own strategy without copying theirs.